THE STORY BEHIND 28:12

Our founder envisioned a brand that would appeal to the whole individual-enriching not just their homes, but also their hearts, their self-care routines, and their everyday lives.

She envisioned a brand that was meaningful and fused with inspiration. A brand that spoke to a prosperous and well balanced lifestyle. Lastly, a brand that would remind our customers of God's promises & blessings.

Having this in heart, she turned to scripture for guidance and found it in Deuteronomy 28:12.

"The Lord will open to you His good treasure, the heavens, to give the rain to your land in its season, and to bless all the work of your hand. You shall lend to many nations, but you shall not borrow."
Deuteronomy 28:12 
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